JOUR 560
Message Development

  Spring 2019 Lecture: 11:00 a.m. - 12:15 p.m. MW (100 SF)  / Professor Guth's Labs: 1:00 p.m. and 3:00 p.m. Mondays (both 101 SF)
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This is the second level writing class in the Strategic Communications track. This course promotes understanding of the content, format, organization and effectiveness of standard strategic communications messages.  It is designed to improve the quality of each student's writing, as well as strengthen each student's critical and creative thinking abilities.  It is also an opportunity for each student to begin building a professional portfolio.  This course is beneficial regardless of your chosen career path (advertising, public relations, or media sales and management).

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Selected Topics

 

Harv

 


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  Spring 2019 Syllabus
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Page last updated 27 January 2019